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Terry Meadow

Head of Digital

Placemakers

With over 15 years of experience in Digital, Marketing, eCommerce, and Logistics, I’ve partnered with leading New Zealand brands across Online Marketplaces, Travel, Finance, and Trade to create transformative customer experiences. My focus is on delivering enriched digital journeys that seamlessly integrate technology with customer needs, driving engagement, optimising revenue, and providing valuable business insights.

SESSIONS

Day 1

10:00

Keynote Panel: Harnessing AI and Data Analytics for Enhanced Customer Experience

  • Exploring how AI and data analytics uncover patterns and satisfaction drivers to enhance customer experiences

  • Implementing Data-Driven strategies for analysing customer data and deriving actionable insights to drive CX improvements

  • Strategies to navigate evolving technology landscapes and shifting customer expectations

  • How to gather actionable data in an environment where access to rich customer data isn’t readily available at both local and global level


Moderator: Melanie Disse, CX Specialist

Juliet Jacka, Head of Data & Analytics, Z Energy NZ

Terry Meadow, Head of Digital, Placemakers

Loren Howson, Research and Insights Lead, Sport New Zealand

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